State’s Largest MLS to Provide Services for REALTORS® of Central Colorado
GREENWOOD VILLAGE, CO – October 5, 2016 – REcolorado and REALTORS® of Central Colorado today announced they have formed a partnership that will extend REcolorado MLS products and services to REALTORS® in central Colorado. The strategic partnership will connect REALTORS across the state to better serve their clients, while ensuring home buyers and sellers have the most accurate and up to date home information available on REcolorado.com.
Through the partnership, REcolorado will provide members of REALTORS of Central Colorado (ROCC) a full suite of top-rated MLS products and services they can use to collaborate with Colorado real estate agents, and also provide their clients added value and convenience throughout the home buying and selling process. Listings of central Colorado homes for sale will display on REcolorado.com, a free home search site for consumers, giving ROCC members the chance to advertise their listings to a state-wide consumer audience. Over the last two years, REcolorado.com has grown in popularity with Colorado home buyers and sellers, getting more than 2.4 million visitors per month.
“Today’s REALTORS expect their MLS to give them innovative technology tools they can use to provide home buyers and sellers accurate information and streamlined communications throughout the buying and selling process,” said Kirby Slunaker, president and CEO of REcolorado. “REcolorado is thrilled to extend our industry-leading set of MLS products and services to the members of REALTORS of Central Colorado.”
Members of ROCC will be joining the nearly 20,000 Colorado real estate agents that already enjoy the benefits of belonging to the largest MLS in Colorado, and one of the largest MLSs in the nation.
“Our partnership with REcolorado will bring ROCC members and residents of Central Colorado, including all six counties in the San Luis Valley, access to the industry’s leading technology tools that otherwise wouldn’t be possible,” said Kevan Lyons, CEO of REALTORS of Central Colorado. “It is a win-win alliance that will enable our REALTORS to continue to be the local experts, which is what they do best, while also getting all of the benefits that come with subscribing to a large MLS.”
The partnership comes as REcolorado is actively working with other Colorado REALTOR associations to extend its services, including REcolorado.com – the state’s most popular, locally-run consumer home search site, across the state.
“In an effort to improve the REALTOR’s ability to deliver their clients the very best service, the MLS industry is moving toward regionalization,” said Slunaker. “REcolorado has built a scalable organization with world-class customer service and products, which puts us in a position to lead this effort in Colorado.”